Global Lingerie Market is expected to reach $62 billion by 2024 from $38 Billion in 2016, growing at a CAGR of 6.4% from 2016 to 2024. By geography, Asia Pacific and Rest of the World (RoW) are expected to grow at a CAGR of 7.2% and 6.5%, respectively, during the forecast period.
The global lingerie market is majorly driven by rise in disposable income and changing attitude towards self-presentation coupled with rapidly spreading of mall culture in emerging economies. Moreover, increasing e-commerce and high participation of women in sports also support the growth of this market.
The global lingerie market has been bifurcated into product type, distribution channel and geography. Product type segment includes knickers & panties, bra, loungewear, shapewear and others. Bra and knickers & panties accounted for the highest market share in 2016. Furthermore, distribution channel is segmented into online stores and storefront. Online stores held the largest market share in 2016, owning to convenience of return policy, wide range of designs, and availability of discounts, offers & coupons.
Geographically, the lingerie market has been categorized by North America, Europe, Asia-Pacific and Rest of the World (RoW). Asia Pacific is the fastest growing region in the global lingerie market due to increasing disposable income, and more number of women in workforce & sports. Europe region accounted for the largest share of the market followed by Asia Pacific in the year 2016.
The key players in global lingerie market are Marks and Spencer, Jockey International Inc., L Brands Inc., Ann Summers, PVH Corporation, LVMH, Hanes International, MAS Holdings Limited, Groupe Chantelle and Victoria Secret, among others.